Rogerio Costa Pereira is an independent management consultant with proven experience in the application of planning methodologies to business management, information technology strategies, business process re-engineering, change management (human factors), project management, and marketing.
Typical clients are companies which deal with a changing business environment and increasing competition. Projects will develop an action plan with concrete initiatives to increase competitiveness and improve company's results. Project scope may include the effective implementation of recommended initiatives.
He has been personally involved in business strategy studies in Brazil and abroad for clients such as Brazilian financial groups, an oil company in Venezuela, an international pharmaceutical company, a leading multinational chemical conglomerate, a Brazilian auditing firm, an international consumer goods company, a major Brazilian automaker, and a data collection systems & solutions provider.
establishing his own consulting firm, he was part of the team
that established the IBM Consulting Group in
Years before he pioneered the application of advanced information systems planning methodologies in IBM Brasil, such as BSP - Business Systems Planning.
He was responsible for the development of the APX methodology for the evaluation and planning of information systems (Avaliacao e Planejamento de Sistemas de Informacao), which was adopted by IBM worldwide. He ran APX and BSP studies for large and medium size companies, in industries such as manufacturing, distribution, process, universities and banks.
Mr. Costa Pereira held different positions in the marketing organization of IBM Brasil, such as marketing operations manager for the Process Industry District, in Sao Paulo, and branch office manager of two of the company's largest branches. He also was account manager for major national and international accounts such as General Motors, Embraer (Brazilian aircraft manufacturer), and Bunge (Brazilian based international account). As manager of the Finance Large Accounts Branch Office, he was in charge of large banks and financial companies. Similarly, when he was manager of the Manufacturing Large Accounts Branch Office, he was responsible for the largest manufacturing customers of IBM Brasil, which included General Motors, Ford, Volkswagen, Mercedes-Benz, Caterpillar, Philips, and the Villares Group.
held staff positions at the IBM Brasil headquarters in
experience includes one year as visiting professor with the Computer Science
Department of the
His book, APX - Avaliacao e Planejamento de Sistemas de Informacao, co-authored by Jayme Perlingeiro, was awarded first prize in the First National Contest of Data Processing Texts, sponsored by the Brazilian government. He also wrote Computes, Grilo!, an introduction to computers for youngsters.
Costa Pereira holds a degree of Master of Science in Industrial
Engineering from Stanford University, California,
He has gone
through a large number of professional development and training programs such
as IBM's systems engineering school, the entire management
development program of IBM, and Harvard Business School's The
Presidents Class. He also attended the IBM Consulting Group training
program in the